
Sometimes I get the feeling that people who advertise exercise devices on late night TV just don't live in the real world. Take the commercial for AB CIRCLE as just one example.
Don't get me wrong, this is not an attack on the product itself. In fact, I know two people who own an AB CIRCLE and they both assure me that this is the best piece of exercise equipment they've ever bought. The Ab Circle is this device you place on the ground with part of it that swings back and forth in a semi-circle. You use that rotating part to perform various exercises. I've seen one of my friends using it, and I'm impressed by it (and him).
But the producers of the commercial have invented some mythical world that doesn't exist. They show all these fat people and then they show them again after using the Ab Circle. Miraculous results. Yet they never show the fat people using the machine! Who uses the machine? Thin, fit people who DON'T NEED TO USE THE MACHINE. Why can't we ever see the fat slobs using the product to get into shape?
I say that, by the way, as a fat slob myself. And as such, I kind of know why they don't show it. I know how ridiculous I would look, belly slapping back and forth and as I rotate on the AB CIRCLE. I suppose I wouldn't want people to see that--and probably neither would the others.
But then again, I also don't want to see a fat lady pinching the fat first on her belly, and then on her back. And yet they subject me to that torture--and her to that humiliation.
I guess some humiliation is ok, as long as it's not seen in the context of the machine itself.
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