One of my biggest challenges in life is how to avoid exercise as the world around me tells me I should start exercising. So it was a bit rough on me the other day when I saw the infomercial for P90 X EXTREME. This is a DVD exercise program that promises to get you "ripped" in 90 days by combining cardio exercises with nutrition and weight training.
The one thing they kept stressing in the commercial was CONFUSION. That's the key to making it work: muscle confusion. And if the brain is indeed a muscle, it's already doing it's job, because the infomercial had me confused.
For starters, one of the real-life users that they had speaking in favor of the program is this guy from Turkey who manages to speak with a Russian accent. And I kept having to rewind to understand what he was saying:
"I was a drug button." A drug button? Oh no, he said "I was at rock bottom."
"I drained rate." How do you drain rate? No, wait, he said, "I gained weight."
Equally confusing was when he said he was convinced when he bought P90X that it wouldn't work, but he got it anyway, saying, "Let's see what is wrong with this product." Well, P90X is affordable, but still, I wouldn't pay $120 if I was convinced it wouldn't work.
Another confusing part is when one guy says you can do this program without any gym equipment. It's confusing because he's sitting on a deluxe home gym as he says it.
Two of my best friends have gotten into the P90X program and I admit, it's doing wonders for them. So it seems to be great at delivering on its promises. It might be too "extreme" for a couch potato like me, though. The commercial says "your gym is the space between the TV and the couch. Since my TV is on the table 4 feet in front of me, that's not much of a gym.
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